Illustration
Graphic Design
Art Direction
Branding and Identity
Information Architecture
Avalere Health Identity
Health Strategies conducted a rebranding and renaming campaign in 2005. My role was to redesign and rebrand their new company name 'Avalere Health LLC'.
The Avalere Health symbol is a fluid, soaring shape, an abstracted migration of birds in flight.
It signifies persistence, determination, focus, big ideas, creative solutions, "the sky is the limit."
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Puppies Behind Bars / Identity
PBB is a non-profit organization that trains inmates to raise puppies to become service dogs for the disabled, guide dogs for the blind and explosive detection canines for law enforcement. I redesigned the logo and identity system.
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AJWS Poster Series
American Jewish World Service [AJWS] is an independent not-for-profit organization founded in 1985 to help alleviate poverty,
hunger and disease among the people of the world regardless of race, religion or nationality.
I designed a series of posters for an International campaign.
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Wedding Invitation
Both the bride and groom were from two different coasts, West and East.
The coming together of both city skylines was how this invitation illustrated
the joining of two families, people, and lives. On one side invitation was
the San Francisco skyline and on the other was of Manhattan.
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