Zum
Zum is an electric bus transportation company. School districts use Zum for daily operations, to track and plan vehicle rides, and to analyze performance and service data. Zum partners directly with school districts to manage student transportation, including getting kids safely to and from school, providing visibility to parents, and planning for routing and scheduling, all in an end-to-end solution.
Kids and families use the Zum app to see when the vehicles are coming, and parents use the Zum app to see that their kids arrived safely. I worked in partnership with Rise & Co. to develop their brand further by creating a Website, Photography Art Direction, Video, Illustration, and Brand Guidelines.
